The Postgraduate Diploma in Hospitality and Tourism Management is developed to meet the increasing demand from Hospitality professionals for a postgraduate qualification. In addition this programme enables students from other disciplines the opportunity to make a change in their career and enter the hospitality and tourism industry. This is an intensive programme, with students having to attend a course of study of not less than 288 guided learning hours.
PROGRAMME AIMS
The Postgraduate Diploma in Hospitality and Tourism Management aim to focus on the latest developments in the hospitality and tourism industry. It will help the students to identify and understand the techniques and theory implied in the hospitality and tourism environment. Students are given emphasis on developing professional hotel competencies such as effective communication skills, good customer service skills, leadership, team work and other relevant professionalism topics related to the industry.
LEARNING OUTCOMES
- To develop graduates with the necessary skills, knowledge to be immediately effective within the hospitality and tourism industry
- To develop in students a critical appreciation of the roles of managers within the hospitality and tourism industry
- To enable students to apply and evaluate managerial level decision making and problem solving
- To develop problem-solving skills, improve their ability to communicate and operate effectively as individuals within the hospitality and tourism organisation and as part of a team
- To enable critical reflection on the role of customer service, quality and productivity
- To evaluate and assess the critical challenges and changes in the industry
MODE OF DELIVERY
Lecture/Tutorial/Seminar/Workshop (Lab Work)
DURATION OF COURSE
Full Time course: 8 months + 6 Months Paid Internship (TWP)
COURSE INTAKE
Full Time Classes: Every 2 Month/Modular
ENTRY REQUIREMENT:
21 years or above
Minimum Academic Entry Requirement:
- Completion of Degree from a recognized university; or
- Minimum age of 21 with a recognized Polytechnic Diploma (or equivalent) plus 3 years appropriate relevant work experience.
- Other relevant qualifications
Minimum English Language Entry Requirement:
Students must have achieved a grade C6 or better in English language GCE ‘O’ level, or the equivalent. All international students for whom English is not their first language and have not studied in an English language medium must provide evidence of their linguistic ability at IELTS 6.0 or equivalent.
Exemptions:
Students, who have other qualifications, will be assessed on a case-by-case basis.
MODULE SYNOPSIS
Hotel Operations Management
Critically understand the nature, scope and diversity of the hotel industry, and to interpret the key components of hotel operations and the best practice in management. Trends and developments in Hotel operations will also be considered. The responsibilities of a hotel general manager, and procedures used to be an effective manager.
In addition students will be introduced to the key elements of the MICROS-Fidelio OPERA software.
Food and Beverage Management
Provides a general overview of the industry. Explores the management and practical aspects of food and beverage production and service. The module will develop students understanding of the practical activities within the F&B sectors, as well as the key role played by management. Examines the management of the food and beverage element of Food Service operations and the varied approaches adopted across different sectors.
Marketing for Hospitality and Tourism
Develop an understanding of the role and importance of marketing in hospitality and tourism. The module is designed to help students to develop a greater understanding of services marketing, and how this may differ in this sector. The module is designed to provide students with theoretical knowledge, analytical skills and critical thinking, as well as the practicalities of marketing in this sector. Students will be able to develop reflective learning and analytical, problems solving skills in the context of hospitality and tourism marketing planning.
Hospitality Service Excellence
Introduces students to a customer-oriented approach to service management within the context of the hospitality industry. The paper explores fundamental theories of customer service, service quality and customer satisfaction. Develop students’ understanding of the concept of hospitality service excellence, and its purpose and role in the modern hospitality industry. Allows students to develop a critical and evaluative approach to hospitality service management.
Contemporary Issues in Hospitality and Tourism
This module is designed to allow students to consider the implications of a changing business environment upon the hospitality and tourism industry, and the strategic options to address these challenges. In addition the module will focus on issues relating to management challenges, including CSR, staffing issues, managing an increasing culturally diverse customer mix, and the issues presented by social media. Enable students to develop a critical awareness of the range of challenges facing both the hospitality and travel industry.
Meetings, Incentives, Conferences and Events
Introduces the nature of events, including the range of events, planning, organising and managing events. It provides students with an overview of the industry as well as examining the marketing, management and operation of such events. The modules will cover: Managing events logistical and strategic planning; market research; monitoring and evaluation of events; selecting and managing events; ticketing; negotiating and managing contracts, partnerships; health and safety.
ATTENDANCE REQUIREMENTS:
- STP holders – 90%
- Non-STP holders – 75%
ASSESSMENT, GRADUATION AND AWARDS:
Students must take and successfully complete all modules and the Industrial Attachment to be awarded the LSBF Postgraduate Diploma in Hospitality and Tourism Management. Students who fail to do so will be given a statement of results.
Students must achieve an overall passing grade of 40%. If students fail to achieve an overall passing grade, they will be permitted to retake based on the directions given by the examination board.
The assessment of each module consists of:
• Individual assignment or class test: 60%
• Examination: 40%
| Grade |
Percentage
|
| Distinction |
D |
75-100% |
| Credit |
C |
55-74% |
| Pass |
P |
40-54% |
| Fail |
F |
0-39% |
Industrial Attachment Eligibility
In order for students to be eligible for Industrial Attachment they must have successfully completed 4 modules during their course of study.
Project
Where students specifically request they may be granted the option of completing a Project rather than undertake the Industrial Attachment. The project (10,000 words) topic is assigned by the School, students have a maximum of 3 months to complete the project after approval. Students must still meet the same eligibility requirements.
Graduation Requirements
Students must complete all modules and 6 months IA or project.
Exit Award
Where students are unable to complete the course they may be given the option of an Exit Award if the meet the following criteria:
• Passed 4 modules
In such cases the student will be awarded the following:
Postgraduate Certificate in Hospitality and Tourism Management
TEACHER-STUDENT RATIO:
1 Teacher: 80 Students
